HACHARD, V., C. DIARD, R. SOHIER, “Isolated telework: what are the consequences for the adoption and use of new technologies?”, International Journal of Business and Emerging Markets, 2028, pp. 1-28
Classement
FOSSO WAMBA, S., “Faire de la recherche à l’impact : Focus sur l’intelligence artificielle,” Colibri Research and Innovation Center (CRIC), 17 february. 2026, Dschang, Cameroun
MAANINOU, N., F. PECOT, C. RUSSEL, “Brand anniversaries: Strategic Approaches to Brand Milestones” dans AMA Winter Conference, 13-15 février, 2026, Madrid
NGUEMKAM TEBOU, I. P., N. TSOPZE, D. TCHUENTE, “Hybrid Method to Explain Predictions of Stacking Ensemble Model”, Information Systems Frontiers, 2026
BAYRAKTAR, S., “Embodying change: Using dance, movement, and music to explore organizational transformation toward sustainability” dans The Power of Arts-Based Pedagogies: Transforming Mindsets to Shape Our Future., Ekaterina Ivanova, Isabel Rimanoczy, Divya Singhal Eds, Routledge, pp. 31-46, 2026
Dirigé par : Ekaterina Ivanova, Isabel Rimanoczy, Divya Singhal
ISBN
9781041099598
BORAU, S., “The Primacy and Persistence of Gender in Advertising, Marketing and AI” dans Gender Preconference, Society for Personality and Social Psychology, 26-28 february, 2026, Chicago, Etats-Unis d’Amérique
KALE, V., E. SAYIN, A. KRISHNA, “Self-deprecating advertisements enhance consumers’ perception of experience-related product attributes” dans American Marketing Association (AMA) Winter Academic Conference, 13-14 february, 2026, Madrid, Espagne
CHAUDHURI, N., G. GUPTA, W. M. LIM, “A stimulus-organism-response eye-tracking survey of how background-foreground images drive image appeal, product perception, and willingness to pay in e-commerce”, Journal of Retailing and Consumer Services, 2026, vol. 88, no. 104508, pp. 1-16
TAKSA, L., A. KLARSFELD, “Diversity, Equity and Inclusion (DEI) at a time of Backlash: Considering approaches to social justice and the impact of balkanisation” dans AIRAANZ, 28-30 janvier, 2026, Sydney
LIMONGI, R., M. BASSI SUTER, “Algorithmic empathy or amplified inequality? A critical framework for AI-mediated stakeholder engagement in multilatinas’ CSR’” dans AIB-LAC, Academy of International Business Latin America and the Caribbean, Chapter Conference, 3–5 March, 2026, Lima, Pérou
FRACCARO, A., B. PARGUEL, A. STATHOPOULOU, “When space becomes luxury: Human density and satisfaction in premium services” dans AMS World Marketing Congress (WMC), 7–10 July, 2026, Vilnius, Lithuanie
POTHIN, G., H. BACHOUCHE, E. CHERIF, “Constraint to Adaptative Sobriety, A Solution to Cope with The High Cost of Living? Results From Qualitative Research” dans AMA Winter Academic Conference, 12-16 février, 2026, Madrid
ELGAAIED-GAMBIER, L., Y. LADLI, F. RENIOU, “Reframing Sustainable Consumption: Toward an Ethical Dilemma Perspective”, Journal of Business Ethics, 2026, pp. 46
DIARD, C., O. MEIER – “Relocalisation et devoir de vigilance : comment une entreprise transforme les risques juridiques en avantages stratégiques” – 2026, Village Justice
LEJEALLE, C., S. REZAEE VESSAL, I. KHELLADI, C. DAMAY, R. BEULQUE, “Closing the sustainability knowledge–action gap: a dual knowledge management framework combining SECI and the persuasion knowledge model”, Journal of Knowledge Management, 2026, pp. 1-21
GUARDO-MARTINEZ, E., S. ONGGO, M. KUNC, S. PADRON, M. TOMASELLA, “Robust airline scheduling with turnaround under uncertainty: towards collaborative airline scheduling”, Transportation Research Part E: Logistics and Transportation Review, 2026, vol. 205, no. 104440, pp. 1-24
BECQUART, C., A. ARCHIMBAUD, A. RUIZ-GAZEN, L. PRILĆ, K. NORDHAUSEN, “Invariant Coordinate Selection and Fisher discriminant subspace beyond the case of two groups”, Journal of Multivariate Analysis, 2026, vol. 211, no. 105521, pp. 1-20
KOKSAL, B., A. AKBALIK, S. BELIERES, N. JOZEFOWIEZ, A. NAGIH, J. E. MENDOZA, J.-F. CORDEAU, “Livraison du dernier kilomètre en logistique urbaine avec pénalités sur la durée des tournées” dans ROADEF, 24-26 février, 2026, Tours, France
BATSCHAUER DA CRUZ, C. B., M. BASSI SUTER, D. FLORIANI, L. CURRAN, “Country-of-origin image in international business strategy: A multilevel systematic review” dans AIB-LAC, Academy of International Business Latin America and the Caribbean, Chapter Conference, 3-5 March, 2026, Lima, Pérou
PECOT, F., W. KOU, F. CELHAY, M. KACHA, “Sans serif, sans longevity? Bilingual Typography and Perceived Brand Longevity” dans AMA SIG Global Marketing Conference, 27-29 May, 2026, Nice, France