MSc. Big Data, Marketing & Management

TBS Datathon 2019: 24 hours non-stop competition for our ‘data scientist’

26 students of the MSc Big Data, Marketing and Management will work for 24 hours, from May 6 to 7, 2019 for a Skyscanner case study.

Read more >

apply online

Program outline

Program outline

Program overview

The MSc in Big Data, Marketing & Management at Toulouse Business School, aims at providing a solid multi-disciplinary training to help its students equip themselves with the necessary skill sets to solve today's marketing problems and become an essential part of their future companies' decision making process.

With 2 internationally recognised certificates and through a close collaboration with more than a dozen industry leaders, startups, and associations, the program confronts students, from the very beginning of the program, with the reality and multilayered complexity of big data, data-driven marketing and marketing analytics.

DurationDuration: 18 months
CampusCampus: Toulouse

LanguageLanguage: English    
ModeMode: Full-time

TuitionFeesTuition Fees: 16 500€
Appli FeesApplication fees: 130€

Appli FeesIntake: September
DeadlineDeadline: 30 juin



Logo IBM_ MSc DIMA Logo ATOS_ MSc DIMA Logo Capgemini_MSc DIMA Logo Data&Data_MScDIMA Logo dataiku_MScDIMA Logo Inboc_MScDIMA Logo EMC2_MScDIMA Logo SAP_MScDIMA logo SAS_ MScDIMA Logo Synomia_MScDIMA Logo Tableau_ MScDIMA

Career opportunities

  • Marketing scientist
  • Marketing strategist
  • E-marketer
  • Data strategist
  • Data planner
  • Data analyst
  • Customer intelligence manager
  • Operational researcher / Experts in marketing analysis/ Marketing research / CRM / Credit analysis


  • Academic requirements: 4 year Bachelor degree
  • Language requirements:
    • English mother tongue, or
    • Bachelor degree taught in English, or
    • TOEFL IBT 80 / IELTS 6.5 / TOEIC 800 / FCE

4-step application process:

  1. Complete online application
  2. Submit supporting documents
  3. Take virtual interview
  4. Wait for admission results